Rod Khleif on Losing $50 Million and the Mindset That Rebuilt It

Original automatic captions. Names, numbers, and punctuation may contain transcription errors.

0:00 Welcome back to another episode of the Owner Meeting podcast. I'm [music] Christian, your channel host, joined today with real estate legend Rod Clee.
0:06 Rod, welcome to Vod. Thank you. Yes, [music] Rod is a legend in his own mind. Yes,
0:11 and that's the only place he's a legend. But thanks for having me on, Christian. This will be a lot of fun. So, yeah, let me tell a little my story. It'll for
0:18 those of you that haven't suffered through it before, I'll try to be as brief as I can, but you know, I'm a Dutch immigrant. You know, think wooden
0:24 shoes and windmills. I immigrated when I was 6 years old. My brother Albert, my mother's Vona. Uh, we ended up in
0:30 Denver, Colorado, and we didn't have much growing up. And I'm sure other people had it harder than we did, but I I remember shopping at an expired food
0:37 store for food. True story, they had one. Uh, you know, drinking powdered milk with our cereal in the morning because it was cheaper than real milk.
0:43 And trust me, it sounds better than it is. And then I wore clothes from the Goodwill and the Salvation Army hand-me-down clothes all the way through
0:48 junior high school till I lied about my age when I was 14 because I was tall and got a job at Burger King flipping
0:54 burgers so I could buy finally buy my own damn clothes and ultimately buy a car. And like I said, I know people had
0:59 it harder than we did. Maybe even have it harder now while we're shooting this while the freaking shutdown's going on.
1:05 Democratic Democratic shutdown, I may add. But we don't have to go down that political rabbit hole. But anyway,
1:10 I moved from Seattle to Texas for a reason. All right. There we go. There we go. Good. We're aligned. Anyways, you know,
1:16 I I knew I wanted more. And luckily, my mom had an incredible work ethic when I was growing up and no formal education.
1:22 She babysat kids we so we'd have enough money to eat. And with her babysitting money, she invested in the stock market
1:28 successfully and IPOs, but she also invested in real estate. Her first real estate acquisition uh was a house right
1:34 across the street from us when I was 14. She bought for about four uh for about 30 grand when I was 14. When I was 17,
1:40 she told me she'd made $20,000 in her sleep that had gone up in value 20 grand. And this was when 20 grand was a
1:46 lot of money. Okay, we're talking 1975,767.
1:51 And I'm like, what? You made 20 grand? You didn't do anything? Screw college. I'm getting into real estate. So, I went
1:56 out and got my real estate broker's license, believe it or not, right when I turned 18. You could do it back then
2:02 with education. Now, they got smart. You need some experience to be a broker, but I could have had my own office and I was smart enough to go work for someone
2:08 else. I was still living at home. My first year in real estate, I made about eight grand pathetically, maybe 10 grand
2:13 the second year. But my third year, I made over $100,000, which back in 1980 was some real money.
2:20 And so, what happened between year two and year three caused me to 10x my income. What happened was the broker I
2:25 was working for, I was dating his daughter and he taught me about the importance of mindset and psychology and how really 80 to 90% of your success in
2:32 anything is your mindset and psychology. Only, you know, 10 to 20%'s the stuff we, you know, be labor on our podcast
2:38 here, Christian. You know, real estate stuff. It's really the do and it's a freaking keep doing. So, um, you know, fast forward to today.
2:45 I've owned over 2,000 houses that I've rented long term. In 2000, and now now I
2:50 own thousands of apartment units in seven states. But in 2006, my net worth went up $17 million while I slept. And
2:57 you might say, "Wow." And I said, "Wow." And I got a head so freaking big I could barely fit it through a door. I thought
3:02 I was a real estate god. And you know when that happens, you know, you get a big head like that, God of the universe will give you a nice little smackdown.
3:09 Well, that was 2008. 2008 and9 conservatively, I lost about $50 million. And so
3:15 that's more than you know what I'm Yes. Yes, it is. And and and so like I said, I think I'm going to take the
3:21 record for your lesson learned question that you that you do on your podcast. But anyway, I you know, I I'm known for
3:28 talking about on I'm blessed to host the largest commercial real estate podcast really in the world at this point. And
3:33 and you know, it's called Lifetime Cash Flow. And what I'm known for talking about on that and at my boot camps is
3:38 really the mindset it took to have 50 million to lose in the first place because it's mindset. to maybe even more
3:45 importantly the mindset it took to recover from that to the success that I'm blessed to have today and so happy
3:50 to drill down on some of those strategies with you if you like Christian or we can talk multif family whatever you want brother
3:56 well my biggest question we're starting this backward I usually close on the on the what we call the stupid tax you make
4:01 that you make that one mistake that cost you a ton and I love to well it was a culmination it was a culmination of mistakes so but but I'm
4:08 happy to talk about that you want me to bring up why that happened then is coming out of that you're you're on you're on back end of that. How do
4:14 you mentally recover? Yeah. I made great question. I think I'm a god and now all of a
4:20 sudden I've lost 50. I'm over it's out. Most people go I'm done with real estate. I'm done with
4:27 everything. Stick my head. People killed themselves. People killed themselves over losing less than what I
4:32 lost. Jumped off buildings back in 08 and 9 and then of course in the Great Depression as well. And I will tell you
4:37 the stra the way I got out of it is the same strategy if you're listening that you use to get go kick ass and get off
4:44 your butt and go make things happen. It's the same freaking strategy that to to get started as it is to recover. And
4:49 it starts with your goals. It's the first thing I reassociated with my goals. And if you come to one of my boot
4:54 camps, we just had one last weekend, a virtual one. And I'll tell your peeps how they can come to the next one if they want for a song and a dance. But
5:01 but you know, the first thing we do is goal setting on steroids because how do you get anything if you don't know what it is? You got to know what it is you
5:06 want. But more importantly, you've got to create a hunger because so many people have fear or they have limiting
5:12 beliefs. And and the only way to push through that fear is to have a burning desire like Napoleon Hill talks about in
5:18 his Think and Grow Rich uh book or or a hunger. You've got to have that hunger. You see, when you've got that hunger,
5:24 you get up when you get knocked back down, you know, and and you've got to want it bad to push through the fear.
5:30 You know, average ability with a burning desire equals success. Success is inevitable. if you've got that burning
5:36 desire. So, you know, I would tell you if you're listening, find what you love, find your mission and purpose in life,
5:41 and then get aligned on what you want, where you get where you want success as bad as you want to breathe. Success is
5:47 inevitable. But you've got to have your goals. You've got to have pictures of your goals. You've got to know why those goals are a must, which is all the
5:54 things that, you know, I teach when I do that goal setting exercise. By the way, if you're not interested in going any
6:00 further down this path with me, go to rodslinks.com and I do my goal setting workshop there. It's free. I'm not going
6:06 to try to sell you anything. It's at my bottom of my link tree. There's a guide you can download, you know. And here's
6:11 the problem, Christian. People spend more time planning a freaking Christmas party than they do designing their
6:17 lives. Doing your goals is designing your lives. If if you're hearing this, have your spouse do it. If your child is
6:22 over 10 years old, have them do it. Have them design their lives. It's very powerful. It's about an hour. You'll leave so motivated, you'll be coming out
6:29 of your skin. So, go to Rod's links and at the bottom is that is that goal setting workshop. Well, it's one of the first things we we
6:35 talk about this consistently on the podcast. It's a recurring theme. The lack of time that people spend thinking
6:41 about their goals and act it is an hourong drill. And if you really want to get into it, spend an hour a day for one
6:47 week sitting quietly thinking about what do I actually want my life to look like. It is not this massive project like to
6:54 to Well, it doesn't even take an hour. It doesn't even take an hour, brother. I mean, and it takes an hour to do to have me coach you on it. But but listen, I
7:01 sit for I sit on my recliner in my other office here and I've got my vision
7:07 boards there and then I just do gratitude because it all starts from a place of gratitudes. Gratitude is the foundational piece that starts this. And
7:14 I'll do gratitude for the things that I have in my life, my my the beautiful people I love in my life, my students,
7:19 my foundation. But then I'll do gratitude for the things that I want as if I already have them. And that's the key piece to manifest what you want in
7:26 life. And sometimes I've gotten emotional being grateful for things I don't even have yet. And I know I lost
7:31 some of you analytical ones on that one. He's like, "Oh jeez, he's in fufu land." Well, this is how I had 50 million to lose and how I got it back. So, ignore
7:38 it at your peril. Okay? But it starts with goals. And that's how you manifest. Like I said, with gratitude. I've even
7:44 got a gratitude vision board. It's just got the things I'm grateful for on it. I look at that first and then I've got the things that I want and other boards
7:50 behind it. But goals are the first thing. Yeah. How much of this was born out of that
7:56 $50 million loss? Was this a pro start day one? I'm out. Don't care. I
8:02 already know who I am, what I'm doing, or was there a period of like what did that feel when it was
8:09 happening? How did that feel? I was I was I hid under a rock with a little eyeball poking out for a few
8:14 months feeling sorry for myself. Trust me, cuz I thought I was set for life, man. I had 800 houses. I had multiple
8:20 apartment complexes and the whole thing just collapsed. Uh I mean, you know, countries went bankrupt in my defense,
8:26 you know, uh in that crash. But but but you know, it took me a few months to to to pick myself back up. Luckily, you
8:33 know, I spent 22 years with Tony Robbins. He's the best in the world around mindset and psychology. I was on
8:39 his team for eight years. And that's why I incorporate so because I love that,
8:44 you know, that framework about getting what you want in life because it is all mindset and psychology. It's 80 to 90%
8:50 of your success. And and that's why my students are so successful. I'll brag for a second. I've got coaching students
8:55 that own about I think pretty close to 300,000 units under my toutelage.
9:00 Something I'm very proud of and every other asset class under the sun. Mobile home park, self- storage, senior housing, industrial flex space, you
9:07 know, I mean, all of it. student housing and and it's because of the mindset. They actually freaking go do it, you
9:12 know, and and that's what it takes. So, it starts with goals. The second piece is you got to make a decision, okay? And
9:18 I don't mean dip your freaking toe in the water. I don't mean one foot out, one foot in. I mean it's freaking done.
9:24 You make a decision, it's done. And then you're like a train on a track. You're committed. Now, if you're not committed,
9:30 you're going to get knocked off track. Okay? You see, motivation will get you started, but commitment is what brings
9:35 you home. Okay? And so, you know, and it's it's people fail with a lack of commitment. If you if your goals are
9:41 strong enough, you know, your reasons why, and you make that decision to take action, you're not going to get derailed. You take 100% ownership, you
9:49 know, really for every aspect of your life. And and I'm going to tell you, you should be 100% responsible for every
9:54 aspect of your life. Not just the good stuff, but also the bad stuff. I'm willing to own what happened to me with
10:00 the 50 million. I know exactly what I did wrong, and I know what I did right. And um you know again happy to belabor
10:07 that a little further whenever you want but after the decision Christian the next piece is you got to take that first
10:12 step and this is what hangs a lot of people up you know Dr. Dr. Martin Luther King said, "You don't have to see the
10:18 whole staircase. You just take that first step in faith. The next step will be revealed." You know, La Su thousands
10:23 of years ago said, "The journey of a thousand miles begins with a single step." But sometimes taking that first step can be the scariest and the most
10:30 important step of your life. But you know, there's a lot of analytical people that listen to this and I know who you are and I love you and you're some of
10:36 the most successful people in this business. And you know how you have to check off every freaking box before you make a move. And you can't do that in in
10:44 the multif family business or in most businesses. You have to have some faith and some trust remembering that you can
10:51 drive all the way across the United States at night with your headlight seeing 60 feet in front of you. And you
10:56 know you can make it. You may have obstacles. You know other people have done it before you. It's the same way in this business. And you know a lot of
11:03 people get hung up fearing failure. And I'm going to tell you, don't fear failure. Fear freaking regret. fear
11:09 being in the same place you are right now three years from now. Okay? Uh because this life is not a dress
11:15 rehearsal. You know, I will tell you I see it with my students all the time. It's called the law of the first deal that it takes the longest. It's the
11:22 scariest. It's the hardest. It's like they're like six months in and they're whining. I'm like and I'm kicking them in the ass and then it's eight months
11:28 and they get one. Next thing I know they've got three. I'm like what the hell just happened? It this it's they realized that the only draw the only
11:35 thing holding them back was between their ears. But back to regret for a minute. There was this nurse in
11:40 Australia named Bronny Wear. So she was a hospice nurse. So she took care of patients when they were about to die.
11:47 And and Christian, she asked him a question. And the question was, "Do you have any regrets?" On, you know, the at
11:52 the eve of their life. They're about to die. And she wrote a book about it. It's a bestseller, something like the five regrets of dying. You know what the
11:58 number one regret was? Not living the life I could have lived. Living someone else's life, not doing what I know I'm
12:03 capable of. Screw that, brother. I don't want that kind of regret. And I don't want you listening to have that kind of
12:08 regret. Okay? So, you know, go push yourself. Get uncomfortable. That life
12:13 of your dreams is just on the other side of comfort. You know, comfort's nice, but nothing freaking grows in a comfort
12:18 zone. So, you got to push yourself. And it starts with goals. And you know, I love to talk about fear and limiting
12:25 beliefs as well. You know, what is fear? F everything and run. That's what a lot of people think it is. I believe it's
12:30 false evidence appearing real. Okay. But I also believe that you know the most
12:36 successful people on the planet have fear that you know us achievers we call it stress but it's fear and they push
12:41 through in spite of it. Massive action mitigates fear. But the other thing I want to talk about is limiting beliefs.
12:47 You know when I immigrated this country I didn't speak English and I got thrown into school and I found out what bullies
12:52 were for the first time. So I got my ass kicked occasionally. Then my mom and I got them right here. I had them ready for you. My mom sent me to school in
12:59 these freaking wooden shoes. These are the actual freaking wooden shoes. We found them when we she went to assisted living and these leather shorts the
13:07 Germans wear for October Fest. I mean, that was like freaking crack cocaine for the bullies. So, I got my ass kicked again, you know. And then, you know, the
13:13 bullies would chase me home and she chased them off with a fly swatter. I hadn't learned how to fight back yet. I wish I'd run into some of them now, but
13:20 anyway, you know, I came up with this belief system that I wasn't good enough. I used to ask myself, how can I show
13:25 them I'm good enough? Of course, presupposed I wasn't. And a lot of people have these limiting belief systems like I'm not good enough. I'm
13:32 I'm not old enough. I'm not young enough. I'm not, you know, smart enough. I'm not analytical enough. That was
13:38 another one of mine. I don't have enough money. I don't have enough time. And here's the thing. There's a reason the acronym for belief systems is BS because
13:45 99% of them are BS. But see, we believe they're real. And for some people, they impact their entire life. I I will tell
13:52 you, I used to be afraid to raise my hand in front of 10 kids in a classroom, and now I speak in front of thousands of
13:57 people a year, typically in flipflops and shorts. So, you can you can beat these limiting belief systems. But
14:04 here's what you have to do. You got to when when they when they pop up, if you're consciously aware of them, sometimes you're not consciously aware,
14:09 but if you're consciously aware of them, drag them out in the daylight. Look at them with your adult rational mind.
14:15 Recognize that they're BS and they will dissipate and go away like they did for me. What can someone do to identify the
14:22 limiting beliefs that they might not even know they have? How do you fight? Yeah. You know, I I I wish I had better
14:27 advice on that, but I would say chances are you have an inkling. You know, if if if you start to think about doing
14:33 something, look at what holds you back. What are you thinking to yourself that's keeping you from moving forward? You
14:39 know, maybe you've got an okay job and like I say, you're comfortable, but you don't have time freedom. You don't have
14:45 money freedom. You're not able to retire your spouse. you're not able to show your kids what incredible success looks
14:50 like. Look at what's stopping you from taking action. And and that there it is.
14:56 That's what it is. And for some people, they don't think they're worthy. Some people don't think they don't deserve it. Some people don't think they're good
15:02 enough. Some people don't think they're capable of doing it. If you think about it, you'll figure it out. And again, if
15:08 you drag it out into the daylight, you look at it with your adult mind, you'll recognize that it's BS. It's your own
15:13 brain playing tricks on you. But you got to do it consciously. That's the key word. Don't let it slide by. Pull it
15:19 out, think about it, look at it, and it will dissipate. I had to say to myself, I'm a gift from God. Anybody that would
15:25 reject me just doesn't know who I am at my core. I I'm I'm put on this earth to make the world a better place. And I
15:30 truly believe that and I own that. And that's how I dissipated it for me. Um, and so, like I said, anybody that
15:37 rejects me just doesn't know me. And and so that's what I had to own and take on. Now, luckily, I had Tony Robbins, who's
15:43 the best in the world at this [ __ ] to help me through that stuff. And and by the way, shout out to Tony. If you have
15:48 an opportunity to ever see him, just go do it. Trust me, you'll thank me. Now, the next piece, Christian, is focus.
15:55 You know, where focus goes, energy flows. And here's the thing. Whatever you focus on gets bigger. Both positive
16:01 or negative. And I get people that call me sometimes and say, "How do I get out of student loan debt?" And I'm like, "Wrong freaking question. How do you
16:08 make so much money that debt's irrelevant?" Is the question you should be asking. And you know, they asked Mother Teresa if she was anti-war. She
16:13 said, "No, I'm pro peace." Right? I mean, there you go. And so, you know, focus is super important. And I don't
16:19 know about you, but I'll be sitting watching Netflix and then I'll be flicking I'm and flicking
16:25 through social media while I'm doing it. That kills your freaking focus. Okay? And so, you know, think about think
16:32 about things that that that minimize your focus and and be careful with them. You know, I get excited about my
16:39 podcast. I think I'm a little over 30 million downloads, which for, you know, the commercial real estate space is is
16:44 not unimpressive and for some it's it's not big deal, but you know, I listen to two podcasts. I listen to Joe Rogan and
16:51 I listen to Tim Ferrris for both sides of the aisle. Okay? Obviously, I'm on one side more than the other. Now, on
16:57 the other side is Tim Ferris. And and listen, I love the podcast because it's very intellectual, very stimulating
17:02 conversation. He interviews the best of the best on the planet, the best athletes, you know, swimmers like
17:07 Michael Phelps, NFL players, NBA players, billionaires like Ray Dalio, heads of the biggest companies like
17:13 Zuckerberg, you know, actors like uh Arnold and Hugh Jackman, Ray Ray, Nor
17:18 Jamie Fox, people like that. And what he does is he deconstructs their success. And again, it's fascinating
17:24 conversation. He has them, you know, speak to how they became successful. And I started to hear a pattern, Christian,
17:30 and it really hit me. they almost all meditate. What does meditation enhance?
17:35 Focus, right? So, so again, pay attention to your focus. Um, and uh and
17:42 and that's a that's another big piece. Another big piece is especially in our multifamily space because as sure you
17:47 talk about on your show, it's a team sport. Play to your freaking strengths. Don't try to do it all. I don't I
17:53 haven't met anybody with thousands of units that done it by themselves. They all have a team. And and when you play
17:59 to your strengths, they're your greatest assets. You're enjoying yourself. You're doing what you like because you're if
18:05 you're strong at it, you enjoy it. Okay? And I'm going to tell you, if you play to your strengths and you hire a line or
18:12 partner for your weaknesses, success is inevitable. And here's the thing. When you're playing to your strengths, you
18:17 love what you do. And there's so many hats you can wear in our business. You can be the person that finds the deals. You can be the analytical one that that
18:24 you throw in a room with a a spreadsheet and throw raw meat in once in a while. and they're happy analyzing deals,
18:29 right? Then you could be the one that does, you know, maybe you got some of construction experience or project management experience or some management
18:35 experience in general. You can asset management after it's spot. Maybe you're great with people. Maybe you're a mouthpiece like me and you talk to
18:41 investors and do investor relations. There's just you can be the boots on the ground. You know, there's so many hats
18:46 you can wear. But play to your freaking strengths. Okay? Again, there and when you play to your strengths, you enjoy
18:52 what you do. Some of the best partnerships I see in the business and the, you know, the over,200 interviews
18:58 that I've had on my show is a combination of an analytical introverted person with an outgoing extroverted
19:04 person because you need both. You need the empirical numbers. You need the analysis and you need the relationships.
19:10 So, you know, play to your strengths. And and I'll tell you, when you do, you're going to be passionate because
19:16 when you love what you do, you're passionate. And when you're passionate, you can influence people. And passion is
19:22 required to influence people. Maybe you can feel a little my passion. I freaking love talking about this stuff. And so
19:27 you can feel the energy. It's because I love it. And so again, when you play to your strengths, you're going to be
19:32 passionate. People want to be around people that are passionate. And this business requires you to influence people. Investors, sellers, brokers, you
19:40 name it. Um and and that passion equals that ability to influence. And your passion minimizes or even eliminates
19:47 fear. You know, it it also breeds creativity and innovation. So, figure out what juices you. Do that. Don't
19:54 settle. Don't play small. That passion is the fuel. And you mentioned you can't do this by yourself when you're building
20:00 a team. Back when I was starting, I had a partner I was bringing in. This was for a tiny deal. This was for a 12plex.
20:07 But I was coming in with a potential capital partner. We're going into a meeting. I let him knows we're going in.
20:12 Hey, this broker, he's kind of the C team, but he has a deal I want to look at. And his immediate response, it stuck
20:19 with me for years. He's like, I wouldn't know anything about the C team. I played select sports. A teams have A players.
20:25 How do you attract a team that has A players? And how do you get the right people? Let me put it this way. How do
20:31 you get the right people on the bus? And then how do you get the right people in the right seats on that bus building your business to run a multi,000 unit
20:38 portfolio? Great, great question. And what we do is we use the EOS, the entrepreneurs operating system from Gino
20:45 Wickman's Wickman's book, Traction. Yes. And that book's extraordinary because it simplifies. You've got one behind you.
20:52 Got a copy. Yeah, there we are. Yeah, there it is. There it is. Solid book. That's how you do that's how you do it.
20:57 I mean, that's how you organize the team. How to find the team, you know, there's so many pieces of that. I
21:03 recommend personality profiles. Tony Robbins has one called the DISC profile, DISC. There's MyersBriggs. There's other
21:09 personality profiles that are excellent to see how well different team members mesh with with each other, how to
21:15 communicate with different team members and to identify skills that they're good at. And so I recommend personality
21:22 profiles, but I've made so many freaking mistakes. I mean, I've I you know, I call my mistake my failures on business
21:28 seminars, okay? And I've had, you know, that was a $50 million seminar. I mean, it was an expensive freaking seminar,
21:34 don't get me wrong, but I have built 29 businesses in my career. several worth tens of millions of dollars. I got two
21:39 right now that are, but most were spectacular flaming seminars, okay? We fail our way to success. Don't fear
21:46 failure. Again, fear regret. But, you know, I've made a lot of mistakes in hiring. You know, I trust my gut. You
21:52 know, your brain is incredibly powerful. Use it. You know, you have something called intuition. And, uh, a great book
21:58 about this topic is is Blink by Steven Pressman about, you know, an example of it would be how an art expert can see a
22:05 painting and they know it's a fake. they just don't know why they know it's a fake. It's the same way with people. If
22:10 something doesn't feel right in your gut, trust it, okay? Because your brain is so powerful, it will pick up on these
22:17 micro nuances that you're not consciously aware of. So, very important that you trust it. The other piece of
22:23 this is you got to pay attention to who you hang out with. You know, your peer group is so important as it relates to
22:29 success in business. And you know, so many people default to peers they went to school with or that they work with.
22:35 And those people with their own fears and limiting beliefs could hold you back out of their fear, right? And and I kind
22:42 of shifted gears there. I I don't know if that was that was pretty sneaky how I shifted to that, right? [laughter] Anyway, so hey, the rule of podcast, it's the owner
22:49 meeting. You are the owner that we're interviewing here. You run the podcast. I'm here to facilitate, my friend. I love talking about peer group because,
22:56 you know, it's it's who you show me your five best friends. I'll show you who you are in every aspect of your life. Your
23:01 health, your happiness, and definitely your finances because who you hang out with is who you become. But I'll tell you, you got to be very, very careful
23:08 about who you allow to influence you because because people will put their fears on you. And sometimes it's family. And I'm going to tell you, love your
23:14 family, but proactively choose your peers. You know, when I was losing everything in 2008, I was in Tony
23:20 Robbins Platinum Partnership, his highlevel mastermind, and I was around people that were killing it in that
23:26 crash, okay? I mean, they were thriving. And they're like, they're telling me like, "Get up, you puss. 50 million
23:31 shillion. Get up and make something happen." That's who you want to be around, you know, when you're growing and when the proverbial, you know, what
23:38 hits the fan. And so, you know, get around people that hold you accountable. That's why my coaching program is so
23:43 freaking successful, you know, because they they they out of the 300,000 I think deal units that they bought,
23:50 almost 98 did analysis, 98% were done between warriors, between my coaching students. And so, get around people that
23:56 want more out of life, that will hold you accountable. Get around people that think what you think is hard is easy. I
24:02 started my own mastermind for me personally gosh probably six, seven years ago. It was called it's called the
24:07 multif family boardroom. I have probably about 40 billion in assets represented by that group. I kind of let it go just
24:13 because it was like hurting cats. But I did it for me because I wanted to be around people that thought what I thought was hard was easy and and it was
24:19 a lot of fun. We learned a lot and I'm thinking about re reigniting it again with everything all the exciting things
24:24 that are happening in our business. But you know, it's like it's like the old adage, if you're going to learn tennis, do you want to play somebody better than
24:30 you or hard or or worse than you, right? Well, I mean, we know that we know the answer. If you could point to one thing that
24:36 differentiates, and I'll caveat this with you've had an amazingly amazingly longunning successful mentorship
24:43 community. I'm just getting started, brother. I'm just getting started. Come on. Okay. As you are going, what is the core like
24:50 the key differentiator between a successful student or a student who doesn't make it happen? possible to have
24:57 success for the future. That's a great question. It's and it's an easy one to answer. It does not matter where they live. It does not if
25:04 they can live in a town of a thousand people or they can live in Manhattan. Does not matter their education. They can have a PhD or or fail high school
25:10 like me. I didn't go to college and I barely made high school. I I did graduate, thank God, but barely. They can, you know, they can have millions of
25:17 dollars or or be eating ramen noodles. It doesn't matter. What matters is them taking massive freaking action. it
25:24 matter. What matters is they're changing their stories that hold them back. Like the like the ones I just shared with
25:29 you. I'm too old. I'm too young. I don't have enough time. I don't have enough money. All these stories. We have these stories that we tell ourselves. And what
25:36 they are is circuit breakers. So we don't feel disgusted with ourselves. We rationalize our lack of success, our
25:42 lack of motivation, our lack of execution with stories. And it's the people that change their freaking
25:47 stories and just just go kick ass regardless of their station in life. And I've had everything. I've had famous
25:53 actors, NFL players, NBA players, and I've had and and and it's it's the people that are successful are the ones
26:00 that just change the story and go take massive freaking action. It it's I'm such an eventempered person. One of the
26:06 only things that deeply upsets me is when someone texts me and goes, "Hey, I can't build the business that you've built." And your business is much much
26:12 bigger than mine. And there's so many different examples, but when someone texts me personally, and I get that, "I thought I could do this and I can't do
26:18 it." I'm like, half time I text, I'm like, "Okay, you're right. If you if you
26:23 don't change that mindset, you're absolutely right. You can't do it." But there's nothing that would The most successful investor I've ever had on the
26:30 podcast. Uh, no one would have ever heard of him otherwise. He's from a small town. He immigrated just like you
26:36 to America, young age. He worked as a potato peeler for $5 an hour. He's one
26:42 of the larger developers in central Washington. Hundreds of millions of dollars later,
26:47 he started with no English, no advantages. He came to America by himself without his family. $5 an hour
26:53 through his 20s. I think it was 575 an hour.
26:58 Ron did even harder. 275. [laughter] There is a [ __ ] for two years. There
27:05 there is no one who is successful on the I have not had any major major successful people. I've had some
27:11 moderate successful businesses. critical massive success almost
27:16 exclusively is held by those who did not start with an advantage almost exclusively. There are of course exceptions
27:22 but you you can you can make exceptions by doing the goal setting. I'm to tell you anybody can do it. You just got to
27:28 find the juice to do it and that's where it starts because otherwise meditation in this by the way and I I
27:33 think this is so critical. I think you mentioned I didn't hear that meditation. I didn't meditation.
27:38 You mentioned meditation. I think it's the number one most critical thing. I believe the biggest problem with people's mindset is that no one takes
27:44 the time to think. You have social media. You have distractions and you're just people get into the nineto-five lie
27:51 of I do my thing. I'm scared of losing my job. I go to work. I go home. I watch Netflix. I drink a beer. I go to bed.
27:56 And they do this on repeat. They might may or may not go to church on Sunday. Rinse and repeat every single week.
28:03 Meditation breaks that cycle. That is a time where you can set those goals. You can identify who you actually are and
28:10 what it is you're trying to do. It gives you quiet. How have you used meditation in your business? And how does that be
28:17 Rod? Let let me let me share something. So, so my love language is gifts. Okay. I give a
28:22 lots of gifts to my warriors, my coaching students. One of them is Hal Lrod's Miracle Morning. Okay. I've had
28:27 him on the show a couple times. I actually had the author of the five love languages on the show which was a real treat because he's pretty old but yeah.
28:33 Yeah. But anyway, Hal Lrod's been on the show a couple times. So, he has this book called The Miracle Morning about
28:38 how you start your day off right. And one of the pieces is meditation andor prayer. Okay? You journal, you exercise,
28:46 and it's just how you start your day off to set your day for success. Highly recommend it. He's a beautiful soul, Hal
28:52 Lrod. But, but anyway, you know what I do? I'll be honest. I don't do a formal
28:57 meditation process. I will sit and think though and and sometimes, you know, I'll just sit and breathe and that's my, you
29:04 know, I'll focus on my breathing a little bit. That's my meditation. I need to do it a lot more candidly because I'm
29:09 way too excitable and my brain is going a million miles an hour and I I need to meditate more. I need to work on that.
29:14 That's something I I literally need to add, you know, to to improve for myself right now. But but that book will really
29:20 help you. If you're listening, get the Miracle Morning by Hal Rod. It'll help you set your day off right. But you
29:25 know, I'll I'll be honest. It all starts with gratitude, Christian. You know, I I it's the most important foundational
29:31 emotion we have available to us. You know, it makes us stronger when we face adversity. You can't be fearful and
29:37 grateful at the same time. You can't be angry and grateful at the same time. You know, gratitude strengthens our immune
29:42 system, makes our heart stronger, lowers our blood pressure. And like I shared with you, it's how you manifest
29:48 everything you want in your life. It's how you bring it in. I mean, you you do gratitude as if you already have it, as
29:53 if you already own it. And that's that's the way way it works. You know, it brings us closer to our spirituality.
29:59 And so, you know, you you absolutely must incorporate gratitude into your life. And I want to share one other
30:04 thing too that I'm proud of. So, you know, when I immigrated, I ended up in Denver, Colorado. And but I knew I was
30:09 want to I always wanted to live on the beach. And of course, there's no beach in Denver. It's about as landlocked as you can get. And but I would visualize
30:15 the the palm trees, the surf, the sand, the waves. And 20 years later, I built this what's now probably an 8 to10
30:21 million dollar mansion on the beach. And it's right across from where I live now. And I owned the beach on one side and I
30:27 had my boats on the backside. It was called a Gulf to bay property sliced through an island. I mean, just to
30:32 describe this place briefly. I mean, there was a giant waterfall from the second floor balcony into the pool. You
30:37 had to walk through the waterfall to get the pool. Pool was in magazines. I had a spiral staircase up to the middle of the house. Wine seller, elevator. On the
30:45 second floor around the staircase, I had aquariums built, curved aquariums, custom made. Cost me almost $200,000.
30:51 So, this gives you an idea of the house. Yeah, that's my to-do list. Amazing.
30:56 So, I worked for it for 20 years. Two months after I moved in, I'm floating in the pool at night and I'm looking up at
31:03 this. It's night time. I'm by myself. My family and my beautiful family's inside sleeping. I look I'm looking up at this
31:08 testament to my ego, which is really what it was. It was to prove to the freaking world I was good enough. I mean, if that didn't do it, you know,
31:15 freaking I may as well give it up. And you know, and I had the boats and the jet skis and the Maserati and the
31:20 Mercedes and all the stupid stuff. 2 months after I moved in, I'm I'm floating there and I got depressed. And
31:27 I don't mean a little depressed. I'm like, "Holy [ __ ] depressed. I'm like, what is going on? I've just achieved
31:32 success like times 10,000. I've got the beautiful family. I've got, you know, financial trappings of success." And
31:39 that's what I want to share with your peeps here. When I look back on it, there were three things that I realized
31:44 had happened. One was it's never about the goals. You need the goals to create that burning desire, but what do they
31:50 say? The happiest days of a boat owner's life are the day they buy the boat and the day they sell the boat, right? You know, you need it to get that burning
31:56 desire and that hunger, but happiness doesn't come from the goals as evidenced by this house two months after I I moved
32:02 in. Happiness comes from progress and growth. And I didn't know how I was going to grow. And by the way, if you go
32:08 to Rod's links or you come to one of my boot camps, one of the things I teach is a weekly planning process. How I manage
32:14 two large companies at the same time. And one of those pieces in that process is to acknowledge anything you got done
32:20 because you're going to have setbacks, you're going to have delays, you're going to get your nose blooded, but if you're progressing even a little bit,
32:26 you'll be happy. And so remember that happiness comes from progress and growth. And I didn't know what I was going to do next, which is one of the
32:31 reasons I was depressed. The second thing is you should never achieve a big goal without having other goals lined up
32:38 behind it. That was another piece. You know, like the good book says, without a vision, the people perish. I didn't have
32:43 a vision for the future. So, I didn't know what the hell I was going to do next. But the big one was I'd been
32:48 totally totally focused on Rod, Rod, Rod, Rod. Show the world I'm good enough. Show the world I matter. And
32:53 that's the year I went and saw Tony because I was so freaked out about how I felt. I went, you know, I need to I need a I need a boost. I bought some books,
33:00 you know, I got some self-improvement books, Dale Carnegie, stuff like that. And I got Tony's book and I started reading. I didn't even finish it. I'm
33:06 like, "Holy crap, I like this." So, I went and saw Tony in Fort Lauderdale. This was about 26 years ago.
33:11 And I found out that he fed families for the holidays. And I'm like, "What a concept. Do something for someone else." I'm a little embarrassed. I had to be 40
33:18 to get that memo. And and it's actually it was 25 years ago, so I'm 65. Anyway,
33:23 so I called my brother in Denver because I was going to go visit him for Thanksgiving. I said, "Bro, let's feed
33:28 five families." So, he found five families. He called his church, found five families that really needed help. We bought food and toys and frozen
33:34 turkeys and just had a lot of fun buying everything. The third family changed my life. Christian, we go up to this shack,
33:40 which is really what it was. It wasn't even a one-bedroom. It was like a shack. And there was a Hispanic woman in there
33:46 with five kids. And she came out on the porch and she saw all the food and the toys and she started crying. And her
33:51 kids came out and two of the older ones started crying. I started crying and I was hooked. And please know what I'm
33:57 going to share now is not ego. There's a real message in this. So don't tune out if you want financial success. Stay with
34:02 me, okay? In the last 25 years, I've fed well over 150,000 children in my area
34:08 here in Sarasota Bradenon for the holidays. Kids that wouldn't have holiday meals. I've done tens of thousands of backpacks filled with
34:14 school supplies to local kids, you know, for their, you know, we live in the greatest freaking country on earth. Don't get me started on the fact that we
34:21 don't have school supplies for kids, but uh, you know, I did 2,000 like a couple of months ago. Um, I've done thousands
34:26 and thousands of teddy bears, local police departments for their officers to keep in their vehicles if they encounter a child that's been in a traumatic
34:33 situation. Just did 500 a couple months ago, the Sarasota Police Department. And I bring this up because we have been
34:40 taught in our society we have to achieve to be happy. Like we shouldn't be happy until we've reached some me level of
34:46 success through achievement. And I'm going to tell you, if you give
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back in any fashion, and this is going to this a
34:52 play on words, but it's an important one. If you give back in any fashion, you are happily achieving. Tony Robbins
34:57 calls it the science of achievement versus the art of fulfillment. Achievement's a science. You want to
35:03 learn multif family, keep listening to his podcast, my podcast. Get your ass to one of my boot camps. I mean, you come
35:08 for $47, two days of training. I don't sell anything. It's a no-brainer. Okay? But achievement's a science. I'll tell
35:14 you what to do. You just got to go do it. Okay? I'll give you the blueprint, the map. You just got to go do it. That's a science. But fulfillment is an
35:20 art. You got to find out what juices you. For me, it's kids. It's also the the elderly. I'm doing senior housing as well right
35:27 now. Maybe for you, it's animals. Maybe for you, it's the environment. Don't say to yourself, "Well, you had money.
35:32 That's why you gave back." You want the money, give back right now. Give up your time or give money. That's the way God
35:37 works. That's the way the universe works. You want to be successful, give back right now. I can tell you my most
35:42 successful students are the ones that are most philanthropic. They're the ones that make the world a better place. So,
35:47 give back right now. If you don't have money, go give up your time. And power moves to those who serve. And so I want
35:54 to share that that last message with your peeps here, Christian. I don't usually do this, but I'm gonna get just a little bit political. This is
35:59 why I really don't like most social programs. I do a ton of section 8. We do a lot.
36:05 Oh my god. And Mandami Mandami just got elected. I I think he's going I think he's going to prove why that doesn't
36:11 work in New York. We'll see. But oh my god, what a [ __ ] show. Here's here's the problem that you have all these different states saying like,
36:17 "Hey, we need to provide everything to everyone and it's a it's a human right." Then you go to a national park and they
36:22 go like, "Hey, please don't feed the ducks because they'll get dependent on food." Like, we're not all that much more intelligent than a duck. To be
36:28 completely honest, the way sociology works in a way where if you keep people down, they'll stay down. People are now
36:34 robbing stores because they're like, "Well, I'm owed food. I get I'm I'm sure
36:39 you get this much more than I do. People hate landlords because they're like, I'm owed housing. I get hate every single
36:46 day. No one should have owned 800 houses, you scumbag." And I just feel sorry for them, man. They're in their
36:51 mom's basement entitled, feeling sorry for themselves, and with that attitude, they will never ever achieve success.
36:58 And so, you know, when you hate on other people, even even the billionaires, even the billionaires, like, you know, people
37:03 are like, "You should give your money away." No, you should get off your ass and earn your own money. But, you know,
37:08 I'm all for providing for kids and the needy, but I think when we tax it and we
37:13 make it mandatory, hey, the government will take care of your philanthropic work for you. You take all the heart out of it. I love
37:19 this where you have come in and this is this is what this is why I'm pro capitalism right here. You've just summed it up is you've come in, you've
37:26 made money. What do you want to talk about on the podcast? How you give back, how people can get involved. It puts the
37:33 heart into it. I I think that is stuff that the church should be doing. I think that's something that the individual people should be doing. I think you
37:39 should strive for wealth to provide for your family then provide for others. And if we overinstitutionalize it, the
37:46 heart's gone and we just become cold callous. That's why I don't that is why I'm antisocialist right there. It's not even
37:52 the fact that it doesn't work. Hallelujah. There's no heart. When you when when you approach it with that framework that I'm here to provide
37:59 for my family, duh. It starts there. I'm here to and I'm here to make the world a better place. Success is [ __ ]
38:05 inevitable. Okay. Absolutely. And I didn't mean to say inevitable, but I wanted to put some impact on what I
38:11 just said. So, listen, if you want success, give back. Focus on making the world a better place. You know, we did a
38:17 thing for my my last boot camp. I had a thousand people in Orlando, and I did a Hall of Fame award for some of my
38:22 warriors, exemplary warriors, students in my program, and and we did a slide for each one of them. And I started
38:29 noticing a pattern. Every single one of them gave back. And I talked to the thousand people. I said, "That's what we call a freaking clue." Okay? Power moves
38:36 to those who serve. I just had a c a beautiful couple on my podcast yesterday that are missionaries and they're
38:42 killing it in real estate, but they've got schools going all over the world. Okay? I've got students that have built
38:47 schools in India, a student that that deals with, you know, veteran suicide, veterans homelessness, sexual
38:53 trafficking, you name it, all of it. And and so, pick something that juices you, that allow you to be fulfilled. And you
39:00 know, I'll tell you, I've interviewed some very, very successful people on my podcast. I mean, tens of thousands of
39:05 units, and I can tell if they're like I was before I had that epiphany about, you know, they don't truly successful
39:12 because they're not fulfilled. They're all focused on themselves. Don't fall in that trap, my friends. Okay? Give back
39:18 now. Success will be inevitable and you'll be happily achieving. Now, let's let's get a little bit tactical. We've
39:24 talked a little bit earlier about how it felt on the $50 million. We've talked a lot about the motivation and how you get
39:30 to where you are. And I agree it's 90% mindset, which is why this episode's been 90% about mindset. Let's talk about
39:35 that 10% tactical. What happened to lose
39:41 someone? Let me tell you. Yeah. So, so I did it wrong. I had 800 houses, but they were two hours north of
39:47 me, two hours south of me, and everywhere in between here in Florida, along the Gulf Coast of Florida. Florida has no state income tax, which means
39:53 higher property taxes, impacts cash flow. Um, there's a reason my podcast is called Lifetime Cash Flow because I took
40:00 me losing 50 million to get the memo. But anyway, so so I I I had properties in wind and flood zones, higher
40:06 insurance impacts cash flow. But what killed me was these were mostly C-class houses. And with C-class assets, you're
40:14 going to have you're going to have an older house. You're going to have a tougher demographics. You're going to have a lot of maintenance. The
40:20 maintenance killed me. So if I sent uh and I had some apartment complexes. If I send someone to one of my apartment
40:25 complexes, we can stockpile parts. Plumbing parts, electrical parts, door locks, window locks, HBAC parts. They're
40:31 in and out in an hour. If I had to send one to a house that's an hour away, they got to see what's wrong. Every house is
40:36 different. They can't stockpile for every house. They got to go find a Home Depot or Lowe's where we have an account. I don't know about you, but
40:42 when Rod tries to fix something, his happy ass goes back to Home Depot more than once cuz he forgets something. It's the same way with maintenance, guys. So,
40:49 what took an hour at one of my apartment complexes took all day at one of my 800 houses. And so, I never really cash
40:56 flowed that well. And then people are like, "Well, you were overleveraged. I was at a 30% loan to value and I still
41:03 crashed and burned." Okay. I only owed 30 cents on the dollar, right? True story. Now, and and it was because I
41:09 didn't focus on cash flow. And then the the then what the what the the the straw that broke the camel's back was I didn't
41:15 pay attention to tenant demographics. If they had a job, they had good credit, and they gave me a deposit at least
41:21 equal to a month's rent. I let them rent. Well, what I discovered when I look back on it is I had a ton of
41:26 contractors in my houses, plumbers, electricians, drywallers, painters, roofers, and that work fell off a
41:32 freaking cliff in 08 and 9. They didn't have work and and I had a bunch of people in retail as well. And so, you
41:37 know, they couldn't pay their rent, and it just completely imploded. And I lost the apartment complexes because in my wisdom I cross-c collateralized those
41:44 with packages of houses to save to save a little interest, you know, and so yeah, I lost I lost the I lost the whole
41:50 thing. It was painful. But you know what the lesson is? I don't do single family, okay? And
41:56 that's why I started my podcast. I'm like, "Hey, if you're going to buy and hold real estate, for God's sakes, don't do single family. Do multif family. It's
42:02 safer. It's more scalable. Candly, it's easier." And then I I say, "Ask me how I know." We give away t-shirts at my at my
42:09 boot camps that say hash ask me how I know because I say so often don't make that mistake ask me how I know and one
42:14 of my students got me this shirt. We just thought it was hilarious so we give them away now. Anyway, there you go. So, so the lesson here is if you want to
42:21 scale your business one one unit at a time is a very arduous way to do it. So, you build this huge portfolio.
42:26 Why would you? Super hard to do, right? But it's the management of that many small modular pieces is what they blow
42:32 the business. Well, management is a pain in the butt. To scale is a pain in the butt. What's easier? buying 20 houses or buying a 20
42:39 unit. I can tell you the 20 unit's infinitely easier. So, you can scale faster. It's safer. If you've got a
42:45 house and it's empty, you're 100% vacant. Okay? And you go, you might say, "Oh, well, I got cash flow $500 a month
42:50 off my house." Well, if you go vacant, you're going to have three or 4,000 in turnover costs to get it made ready
42:55 again. Okay? So, how many months do you lose there? You're going to lose a month at least in the turnover process. You
43:00 lost your whole year's cash flow. Uh, I mean, ask me how I know exactly. I've had 2,000 houses that I've rented
43:06 longterm. I can speak with some credibility about this. But if you've got a 20 unit, you can have two or three
43:11 units vacant. You're still breaking even. So, you know, it's kind of a no-brainer, honestly. And so, you know,
43:17 that's what I started telling people on my podcast. It's kind of funny when I started my podcast, I don't know, nine, 10 years ago. I'm like, you know, I'm
43:23 never going to sell you anything. I just want to add value. Now, I'm a freaking liar because I sell everything. I've got, you know, courses and coaching and
43:29 boot camps. By the way, can I mention my boot camp? Just give a little more insight on that. Absolutely do. and we'll and we'll link it in the show notes.
43:35 All right. Yeah. So, so I do these virtual boot camps every couple of months. I've got one coming up. Um if
43:40 you go to rodslinks.com, my boot camp site is there. If the price
43:45 is more than $47, DM me and I'll get you a code to come for 47. I don't sell
43:50 anything there. I just did one this last weekend. I'm still kind of recovering because it's 16 to 18 hours of training.
43:56 Nothing being sold about this business. So, tell me your freaking excuse. Okay? If you want to learn this business, get
44:02 your ass to my boot camp for less than the price of a lunch. And uh and you get the bonuses are like $3,000. You get my
44:08 deal evaluator software, online software, my document library, my finding deals course. I mean, it's it's
44:13 like it's a no-brainer, candidly. And Rod is actually very very very well
44:18 known in the industry for providing tremendously more value than you pay for. You are you are extremely well,
44:25 completely comfortable endorsed that of you will go. He's not going to tell you anything. He's going to teach you what you came
44:31 there to learn. Period. The most successful people on the planet I learned a long time ago are the ones that add the most value. I mean, look at
44:37 Bezos. Look at Musk. I mean, my god, that's why they're the wealthiest people on the planet because they add more value than anybody else. And I I try to
44:43 live by that. I'm not comparing myself, by the way. But those those are those are those are role models to add more
44:49 value. And when you get into this business or any business that you decide to go after, focus on adding value.
44:54 That's the biggest secret to success. Well, and and here's the beautiful thing too about multif family and single family. This is the the big thing that I
45:00 learned. So, I started with duplexes, which is basically single family. You have all the same problems. When I
45:06 started doing multif family deals, I found you buy a 20lex, you have to succeed five times a year to add a 100
45:11 units to your portfolio. You get to be pickier on your deals. You can spend more time on your deals. It is so much
45:17 more efficient. You have a business that is built to scale. It's built to be managed. single family. You're competing
45:24 with people who want to have single family houses. Well, and and single family better
45:30 and single family and residential multif family, duplex, triplex, forplex. Um the
45:35 problem with that is you can't ramp the value because you're locked into whatever the comparable sales are selling for. With with our world, five
45:41 units or higher, the value is based on the net income, a multiple of the net operating income. And so, you can ramp
45:47 that, which is why this business is so freaking exciting. Hell, we painted parkings. We painted numbers on a
45:53 parking lot so tenants could have their own spot in front of their unit. Hey, you can reserve it. It's 25 bucks a
45:58 month. We were we had a hundred people taking this on a 290 asset we have in San Antonio. At that time, that property
46:04 was trading at a 4 cap. Okay, that $100 that 100 units at 25 bucks a month was a
46:10 $700 increase in value for some freaking paint on the parking lot. And we didn't even paint it. The towing company did it
46:17 so they could have the towing contract. And you're like, "Okay, you can't do math." Well, here's the math. Okay, you
46:22 take that 100 100 units times 25, that's 2500 total. You annualize that it's
46:28 30,000. If you got a calculator, divide 30,000 by 4% cap rate and see what that adds up to. And that's why we love this
46:34 freaking business. You know, some paint increased our value by 750,000. Now, that's an that's an a great example.
46:40 There are lots of examples, but that's why what we do, commercial multif family so much better than residential
46:45 multifamily. Yep. I I started in a six cap market. When you understand the math, every time
46:50 we get a $100 of new income, you analyze it, you divide by 0.06, like we made $20,000 for every $100 we
46:57 create. Boom. Simple. Boom. Easy. Boom. Shaka laka. That's why we like this business, brother.
47:02 Yep. Then do it over a few hundred units and do it all at the same time. And that was the first time I realized we
47:08 did this. We had a we had a hundred studios, which was way too many studios in proportion to our portfolio. We did
47:13 not do a good job diversifying when we started. We did the rent increase after we didn't do enough in the first year. $100 rent
47:19 increase over a hundred units. A housing authority actually helped pay for a lot of these. So my tenants only paid like
47:25 maybe 30% of my tenants actually paid for the increase. We looked back and we're like, uh, we are worth $2 million
47:31 more dollars than we were before that decision. All all in the same day. And you can acquire those rentals like we
47:38 just mentioned. Do five transactions for 20 units in a year. You can have this $2 million year by being this much better
47:44 of an operator than the last person that you bought from. It's it just absolutely incredible business to be in. Rod, thanks for joining us on the pod.
47:50 This has been absolutely fantastic. We'll list out all the takeaways. There's Rod's links is linked below. So,
47:56 anything Rod mentioned through who you're able to find here on there. Again, DM him directly if that price
48:01 there's a ton of ton of free stuff there. There's a ton of free stuff there. If it's if the price is more than
48:06 47, let me know. Let me know you heard it on this show and I'll get you that price. There's free books. There's my goal setting workshop. If you don't want
48:13 to do the event, uh have your kids do it, [music] have your spouse do it. Uh there's there's all my social media uh
48:19 there. So yeah, privilege [music] to have you on. Thank you so much, Rod. For everyone else, see you on the next
48:25 episode.